Reference Deep-Dives — Page 4
What Is MCP for Customer Research? A Practical Definition (2026)
MCP explained for research and insights teams: what the protocol does, why it matters for customer research, and how to use it without writing code.
Discuss.io Review (2026): Pricing, Methodology, and Fit
Discuss.io review covering per-seat pricing, live human-moderated video methodology, the Genie AI layer, deliverables, and who the platform fits in 2026.
dscout Pricing in 2026: Cost Math + Buyer's Guide
dscout pricing in 2026: custom enterprise credit-based model with per-seat complexity. Cost-by-frequency math, what the Scout panel includes, and how to budget.
dscout Review (2026): Pricing, Methods, and Fit
dscout review covering custom enterprise pricing, the seven-method platform, the AI Moderator, in-context diary research, and who the platform fits in 2026.
Great Question Pricing vs User Intuition (2026 Comparison)
Great Question pricing 2026: $129/seat Self-Serve plus custom Enterprise. Cost-by-frequency math vs User Intuition's $25 per-interview model.
Great Question Review (2026): A Buyer's Evaluation Guide
Great Question review 2026: all-in-one UXR suite, $129/seat self-serve pricing, SOC 2 Type II + HIPAA, multi-method breadth. A buyer's scorecard, not a pitch.
Maze Pricing in 2026: Cost Math + Buyer's Guide
Maze pricing 2026: free plan, tiered subscription, AI Moderator gated near $15K/yr per buyer-reported references. Cost-by-frequency math + comparison.
Maze Review (2026): Neutral Due-Diligence Scorecard
Maze review 2026: three-pillar recruit-research-analyze platform, Figma-anchored usability testing, AI Moderator pricing. A buyer's evaluation guide.
Userology Pricing 2026: Cost Breakdown vs User Intuition
Userology pricing 2026: custom session-based quotes vs User Intuition's published $150/study. Cost-by-frequency math, components, and a buyer's decision guide.
Userology Review (2026): Neutral Due-Diligence Scorecard
Userology review 2026: vision-aware AI moderation, eye-tracking, 15M+ panel, custom pricing. Neutral buyer's scorecard across five dimensions.
Conveo Review (2026): Neutral Due-Diligence Scorecard
Conveo review 2026: neutral scorecard, multimodal video AI, $5.3M raise, 8 panel partners, dual-tier pricing. Buyer's evaluation guide, not a pitch.
Strella Review (2026): Pricing, Methodology, and Fit
Strella review covering chat-first AI moderation, theme synthesis speed, pricing, deliverables, and fit across speed, cost, depth, scale, insights in 2026.