International Market Research in 80+ Languages
Set the language. The AI moderator conducts interviews natively. Results auto-translate to English — with the original transcript preserved.
Calls, transcripts, and findings.
International market research is the practice of brands and agencies running studies across multiple countries and languages — traditionally requiring local fielding partners, hand-translated screeners, and back-translation that strips out idiomatic and cultural signal. User Intuition is international market research software powered by AI-moderated interviews, running 5-7 levels of laddering depth natively in 80+ languages and capturing cultural nuance and idiomatic expression that back-translation strips out. Across 30K+ AI-moderated interviews on User Intuition in 80+ languages, the AI moderator ran native-language interviews with 5–7 levels of laddering, probing cultural nuance, idiom, and emotional drivers in the participant's own words. That depth is possible because AI moderates in-language, rather than translating questions and answers across the conversation. A User Intuition multilingual study starts at $150, returns panel results in 24 hours with 98% participant satisfaction, and is backed by 4.9/5 on G2 and 5/5 on Capterra. The output is practical: native-language transcripts, English-translated themes, regional cuts, and cultural-context evidence for global brand, regional marketing, and international expansion teams.
What is international market research with User Intuition?
International market research with User Intuition runs 20–30 minute AI-moderated interviews natively in 80+ languages, with the same 5–7 levels of laddering in every market. Results auto-translate to English while the original-language transcript is preserved, with 200+ panel interviews in 24 hours from a 4M+ vetted panel across 58 countries, or your own customers, run in parallel as they respond.
Who is international market research with User Intuition for?
Research agencies running multi-country studies for global brands, and in-house insights teams comparing markets without a bilingual moderator in each one.
How does AI-moderated multilingual research work?
Design the guide in English and set the interview language, or let participants choose. The AI moderator interviews natively in voice, video or chat, and every English finding links back to the source-language verbatim and recording.
What do you get from a multi-country study?
English themes with source-language verbatims, market-by-market comparisons, an editable presentation, and every transcript and recording, with panel studies back in 24 hours.
Why does international market research stay shallow?
Teams that want real insight from non-English markets hit the same walls every time. Here's what researchers tell us, and how User Intuition closes each gap.
- Sound familiar?
Finding a moderator fluent in Portuguese and in laddering took three weeks, and that was one market of five.
Native AI moderation in 80+ languages
The AI moderator conducts the full interview in the participant's language, including Spanish, Portuguese, French, German and Mandarin, with no bilingual moderator to recruit.
- Sound familiar?
The translated transcripts came back word-perfect, and we still missed what people meant.
Cultural nuance, preserved in the source language
The moderator probes in-language rather than reading a translated script, handling idiom and cultural context; results auto-translate to English while the original transcript stays available for review.
- Sound familiar?
Brazil got three levels of probing and Germany got six. We can't tell market differences from moderator differences.
One methodology across every market
The same guide and 5–7 levels of laddering run in every language, so cross-market comparisons reflect real differences, not moderator variance.
- Sound familiar?
At $20K–$40K a market for moderators and translation, we picked two markets and guessed about the rest.
Every market at the same per-interview rate
No language surcharge and no translation agency: run a 5-market study in 24 hours from a 4M+ vetted panel across 58 countries, one country per panel launch.
Multilingual Research in 4 Steps
Design in English. Interview in any supported language. Analyze in English. Compound across languages.
Design The Study
Design your study in English and select the target interview language. Bring your own guide, or our AI builds the discussion guide, screener, and timeline — no translation agency needed.
AI Conducts the Conversations
User Intuition moderates 20–30 minute interviews natively in the participant's language — probing 5-7 levels deep. No translated scripts. No bilingual moderators.
Get Evidence-Backed Results
Receive a full research report in English with quantified findings, participant verbatims, and strategic recommendations. Original-language transcripts are preserved for review.
Create Compounding Intelligence
Every multilingual study feeds your searchable intelligence hub. Surface patterns across languages and markets, compare regional differences, and build global customer knowledge that compounds over time.
Interview Participants in Their Native Language
80+ languages available today, including English, Spanish, Portuguese, French, German, and Chinese.
English
Default language. Full platform support for US, UK, Canada, Australia, and global English-speaking markets.
- Default interview language
- Strongest panel coverage
- All modalities: voice, video, chat
Spanish
Native Spanish-language AI interviews for Latin America, Spain, and US Hispanic markets.
- LATAM and Spain coverage
- US Hispanic market access
- Native moderation, not translated scripts
Portuguese
Native Portuguese-language interviews for Brazil and Portuguese-speaking markets.
- Brazil market coverage
- Portuguese-speaking Africa
- CPG and consumer research
French
Native French-language interviews for France, Quebec, and francophone Africa.
- France and Belgium coverage
- Quebec and Canadian French
- Francophone West Africa
German
Native German-language interviews for Germany, Austria, and Switzerland (DACH region).
- DACH region coverage
- Industrial and automotive research
- B2B and consumer studies
Chinese (Mandarin)
Native Mandarin-language interviews for China and Mandarin-speaking markets.
- Panel coverage in China, Hong Kong, Taiwan, and Singapore
- Consumer and technology research
- Cross-border brand studies
Multilingual Research by Geography
Explore research capabilities across key global markets.
Latin America
AI-moderated research across LATAM in Spanish and Portuguese. Coverage from Mexico to Brazil.
- Spanish + Portuguese coverage
- US Hispanic market access
- LATAM's 650M+ consumers
Europe
AI-moderated research across the EU in French, German, Spanish, and English. GDPR-compliant by design.
- Panel coverage in 23 European countries
- GDPR-compliant research
- EU's 450M+ consumers
How Does AI-Moderated Research Maintain Depth Across 80+ Languages?
User Intuition moderates natively in each language — it doesn't translate a script. Laddering methodology, cultural context, and emotional probing adapt naturally, running native-language interviews with 5–7 levels of laddering whether the interview is in English, Spanish, or Mandarin.
Native-Language Moderation
- AI conducts the full interview in the participant's language
- Laddering methodology adapts naturally across languages
- Idiomatic expressions and cultural context preserved
- Follow-up probing in-language, not back-translated
- Consistent methodology whether English, Spanish, or Mandarin
- Native-language interviews with 5–7 levels of laddering
Researcher-Friendly Output
- Results auto-translate to English for immediate analysis
- Original transcript preserved in source language
- Evidence trails link English findings to source-language verbatims
- Cross-language theme analysis in a single dashboard
- Intelligence Hub keeps multilingual insights searchable for the duration of your account
- Compare patterns across markets and languages
Methodology validated across 30,000+ AI-moderated interviews in 80+ languages. Native-language interviews with 5–7 levels of laddering.
Why researchers choose User Intuition
User Intuition is an AI-moderated interview platform that gives research teams and agencies the depth of a senior researcher at the scale of a survey, with vetted respondents, your own methodology and evidence you can trace to the verbatim. Quality is built in: a person vets every panelist by hand, every session is screened for fraud, and you pay only for interviews that pass.
Senior-researcher depth
The moderator ladders 5–7 levels deep by default, using Reynolds and Gutman's laddering method, so you hear the reasons behind the reasons.
Your methodology, run as written
Bring your discussion guide and frameworks. Required questions stay pinned in order, word for word if you need it, study rules keep the moderator inside your compliance lines, screeners and hard quotas fill every cell to plan, and you decide how far it probes.
Every finding traces to its source
Click any theme through to the verbatim, the transcript and the recording. Every claim in the deliverable traces to what a participant said.
Respondents you can stand behind
A 4M+ vetted panel across 58 countries: our team reviews a video identity interview with every panelist before they're accepted, then every voice interview is screened for AI-generated or coached answers and panelists are tracked across studies. Or bring your own: customer lists, your panel provider, or respondents straight from your survey.
Deliverables ready to present
Themes, verbatims and an editable presentation for every study, plus every transcript, recording and screener answer to export into your own tools. Put your own brand on them when you need to.
Survey scale, quality-only billing
200+ panel interviews in 24 hours, with no cap on parallel conversations. Each one is scored on length, depth and coverage, and you pay only for those that pass.
- Isolated workspaces
- Confidential stimulus
- Never used to train AI models
- GDPR & CCPA compliant
- SOC 2 Type II examination underway
- Security →
Every interview is checked before you pay for it
Interview checks run on every study, including studies with your own customers. Panel checks apply on top whenever we recruit for you.
Every interview
- Laddering 5–7 levels deep, which is hard to fake
- Video that shows a real, engaged person
- AI voice detection on every voice interview
- Scored on length, depth and coverage; Poor or Fair is never billed
- Our team listens to every panelist call, and a sample of yours
- Every recording and transcript yours to review and reject
AI In-Language vs. Translation Agencies
vs. English-Only Research
| Dimension | AI In-Language (User Intuition) | Translation Agency | English-Only Research |
|---|---|---|---|
| Interview language | 80+ native languages | Translated scripts, bilingual moderators | English only |
| Depth per conversation | 5–7 levels of laddering, 20–30 minutes | 3–5 levels (varies by moderator) | 5–7 levels but limited to English speakers |
| Cultural nuance | AI adapts natively to idiomatic patterns per language | Depends on moderator fluency | Misses non-English-speaking segments entirely |
| Time to insights | 24 hours for panel studies | 6–12 weeks (moderation + back-translation) | 24 hours but excludes key markets |
| Cost (10 participants) | $300 with your own sample | $20,000–$40,000 (moderators + translators) | $300 but excludes non-English speakers |
| Transcript access | Original language + English translation | Back-translated only (lossy) | English only |
| Scale | Hundreds of interviews simultaneously | Limited by moderator availability | Hundreds but only English speakers |
Hear the interviews. See the presentation.
Explore calls and a sample presentation from our 43-participant Walmart shopper study.
Grocery top-up, supercenter
“Basically, because we use those things all a lot We try to always have you know, certain things in the house at all times because we use them very frequently. So we don't like to run out of them.”
What was making you want those specific things right then? Beyond just being out? Was it about being able to make certain meals or something else?
Basically, because we use those things all a lot We try to always have you know, certain things in the house at all times because we use them very frequently. So we don't like to run out of them.
Phone replacement, unplanned and urgent
“It made me feel so safe so relieved, and it brightened my day.”
Sounds like you knew exactly what you want. A Google Pixel 6 Pro. What was it about that phone that made it the right choice for you, especially in that moment?
Yeah. Thank you. So the the the phone had a lot of features. I I heard friends were talking about this phone. So in terms of the camera setting, it can take pictures and refine them into good quality. It has its own internal scanner, like I don't need to download other apps to scan to do scans. And of course, it has high quality for recording, which has been helping me in my meetings. In the office. So it's really amazing, and I love festival the quality of the phone in terms of the camera, because the previous phone I had was a Samsung. And the quality was really frustrating. And it had it has a very good processor speed as well. It's very fast. It's very efficient, and I like it. I like it. I'm enjoying the features.
Sample presentation
Preview three slides, or download the full 15-slide presentation.
Bring your own sample
$30 per quality voice interview
Use our 4M+ vetted panel
$60 per quality voice interview
What researchers say
"We used User Intuition to conduct user research when people signed up for our product as part of the onboarding flow. This consisted of 50 interviews per week across different languages and countries: where the biggest drop-offs were and what people's initial reaction to our product was. It helped us understand where to streamline the onboarding flow."
Frequently Asked Questions
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Research Knows No Language Barrier
Book a demo to see multilingual AI interviews in action, or start free with 3 interviews. Panel recruiting is billed separately.
No bilingual moderators. No translation agencies. Just insights — in any language.