Insights & Guides — Page 5
Claim Testing: How to Validate Marketing Claims Before Launch
Claim testing validates whether marketing claims convince target buyers, hold up to regulatory scrutiny, and move purchase behavior before you ship.
50+ Customer Intelligence Interview Questions (2026 Playbook)
50+ customer intelligence interview questions by category: jobs-to-be-done, switching signals, competitor mentions, emotion probes, pricing, churn, and more.
MCP Consumer Research Integration Guide for Developers
Developer guide to integrating User Intuition's MCP server into AI workflows. Config, tool calls, auth, and patterns for agentic consumer research in 2026.
Pricing Concept Testing with Van Westendorp and AI Interviews
Run pricing concept testing with the Van Westendorp Price Sensitivity Meter and AI-moderated interviews. Methodology, questions, setup, and cost.
SaaS User Interviews at Scale: 200 in 48 Hours
SaaS user interviews at scale: run 200 conversations in 48 hours at $20 each. Onboarding, churn, feature validation, and win-loss playbooks for PMs.
Stage-Gate Innovation: Consumer Validation at Every Gate
How stage-gate innovation research works, what consumer validation belongs at each gate, and why AI-moderated interviews compress the cycle from months to days.
AI-Moderated Research for Solo Founders
How solo founders use AI-moderated interviews to validate ideas at $20 per conversation. Same methodology as Fortune 500 research, at bootstrapped economics.
Best Research Platforms for Consumer Tech in 2026
Consumer tech brands need fast feedback loops on adoption, UX, and purchase drivers. Compare 7 research platforms built for B2C product teams.
Best Research Platforms for DTC Brands in 2026
DTC brands need fast consumer feedback loops on product iteration, retention, and winback. Compare 7 research platforms built for DTC velocity.
Best Research Platforms for Subscription Commerce in 2026
Subscription commerce brands need to decode pause, skip, and cancel signals in real time. Compare 7 research platforms built for recurring consumer revenue.
Best Research Platforms for Insurance in 2026
Insurance and insurtech teams need consumer understanding on claims, coverage perception, and switching triggers. Compare 7 research platforms for insurance.
Churn Analysis for DTC Brands
How DTC brands run churn analysis beyond cancel surveys. AI-moderated interviews decode subscription pauses, skips, and exits in 48 hours at $20 each.