Solutions

AI-Moderated Research Solutions

Choose a research workflow by the decision you need to make. Each solution uses AI-moderated voice and video interviews to deliver evidence-backed intelligence in 48-72 hours — then feeds everything into your searchable customer intelligence hub.

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Study Dashboard 3 Active
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Solutions
▲ 2.1%
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Turnaround
▲ 3.5%
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Starting At
▼ 1.2%
Response Trend 7 days
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Win/Loss
Churn
NPS
Brand
UX
Custom
$200 Starting At ▲ 2.1%
78% Complete
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All Solutions

Choose Your Research Workflow

Each solution is purpose-built for a specific type of customer decision.

Win-Loss Analysis

Learn why you win and lose deals — directly from buyers.

  • Competitive gap diagnosis
  • Buyer-impact prioritization
  • Win rate improvement

Churn & Retention Research

Surface real exit drivers by segment before churn compounds.

  • Retention playbooks
  • At-risk pattern detection
  • Logo churn reduction

UX Research

Catch usability friction before you ship — within your sprint cycle.

  • Pre-build validation
  • Prototype testing with screen-sharing
  • Impact-ranked fixes

Shopper Insights

Understand why shoppers buy, switch, or walk away.

  • Switching trigger analysis
  • Path-to-purchase mapping
  • Concept testing with real shoppers

Brand Health Tracking

Track perception and positioning through conversations, not lagging trackers.

  • Perception shift tracking
  • Campaign impact measurement
  • Competitive positioning

Concept Testing

Test concepts and messaging with real customers before committing budget.

  • New concept validation
  • Message testing
  • Portfolio idea triage

Product Innovation Research

Validate product directions with customer evidence before building.

  • Roadmap prioritization
  • Unmet need discovery
  • Technical investment validation

Consumer Insights

Uncover the motivations and decision drivers behind consumer choices.

  • Consumer understanding
  • Decision journey mapping
  • Growth opportunity identification

Market Intelligence

Build continuous competitive intelligence from real customer conversations.

  • Competitive landscape tracking
  • Buyer preference analysis
  • Market shift monitoring
98%
Participant Satisfaction
Participants share more honestly with AI — less social pressure means deeper, more candid responses.
Full evidence
Transcripts + Recordings
Every study produces full transcripts, recordings, verbatim quotes, and AI-generated synthesis.
5-7 levels
Enterprise-Grade Laddering
Consistent probing eliminates interviewer bias across hundreds of simultaneous conversations.
How It Works

Get started in minutes

1
5 min

Design Your Study

Configure objectives, select participant sources, and set screening criteria using our AI research agent or quick-start templates.

2
24-72 hrs

AI Conducts Interviews

Natural voice and video conversations adapt dynamically to each participant. Participants complete on any device, 24/7, across any timezone.

3
Seconds

Review and Act on Intelligence

Receive themes, sentiment, competitive mentions, verbatim quotes, and recommendations within hours. Everything feeds your searchable intelligence hub.

Methodology

Methodology Built for Rigor

User Intuition's AI interviewer uses structured laddering methodology refined through Fortune 500 consulting engagements to probe beyond surface answers. AI moderation excels at structured feedback at scale — win-loss, churn, concept testing, and satisfaction research. For exploratory discovery or high-stakes sensitive topics, we recommend human moderation or hybrid approaches.

Learn more about our methodology →
FAQ

Common questions

Start with the decision that's most urgent or most expensive to get wrong. Most teams begin with win-loss or churn because the cost of inaction is immediately quantifiable. Once your first study populates the intelligence hub, insights from that study often inform the next — churn analysis frequently reveals UX issues, and win-loss analysis surfaces messaging gaps.
Yes. A single customer conversation can surface insights relevant to multiple solutions — a churned customer interview often reveals both retention drivers and UX friction points. All conversations feed the same intelligence hub regardless of which solution template you started with.
Surveys capture what people choose from your predefined options. AI-moderated interviews uncover what you didn't know to ask — through natural conversation that probes 5-7 levels deep. The result is evidence you can cite in decisions, not just aggregate percentages. Completion rates run 30-45%, which is 3-5x higher than typical surveys.
Both. Import your own customer lists for experiential depth, recruit from our global vetted research panel for independent validation, or blend both in a single study. All panel participants pass multi-layer screening including bot detection and professional respondent filtering.
Get Started

Find the Right Research Workflow for Your Team

Book a 15-minute demo and see how teams replace $25K research projects with 48-hour evidence-backed intelligence.

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See a real study built live in 30 minutes.

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3 interviews free. No credit card required.

No contract · No retainers · Results in 72 hours