Industries

Customer Research Built for Your Industry

The research questions are different, but the need is the same: evidence-backed customer intelligence, fast enough to act on. See how teams in your industry use AI-moderated interviews to replace slow, expensive research with always-on customer understanding.

Book a Demo Try 3 Interviews Free
Research participant in conversation
AI Interviewer

Tell me about the moment you decided to switch providers.

Recording 11:42
AI Insight

Trust and transparency are the #1 decision drivers across all segments.

😊 Positive 94%
54 completed
Live
By Industry

Research Workflows for Your Vertical

Same methodology. Industry-specific lens.

Software

Research that fits inside sprint cycles — so you ship on evidence, not assumptions.

  • UX research with screen-sharing
  • Feature validation
  • Churn diagnosis by segment

CPG

Understand why shoppers switch, stay loyal, or abandon — beyond purchase data.

  • Shopper mission mapping
  • Brand switching analysis
  • Concept testing with verified purchasers

Retail

Go deeper than transaction data on channel choice, brand loyalty, and path-to-purchase.

  • Path-to-purchase friction
  • Channel preference research
  • Loyalty program effectiveness

Agencies

Research-backed strategy fast enough to scope into client engagements.

  • Message testing
  • Brand perception
  • Competitive positioning

Private Equity

Add customer voice to investment theses, portfolio monitoring, and value creation.

  • Pre-acquisition customer validation
  • Portfolio NPS deep-dives
  • Churn risk diagnosis
Why Teams Trust Us

Proof that matters to your team

Software

  • 48-hour turnaround fits sprint cycles
  • Screen-sharing captures real UX behavior
  • 98% participant satisfaction drives honest feedback

CPG

  • Verified purchaser interviews, not survey panel recyclers
  • Multi-layer fraud prevention on all panel participants
  • Global panel across 100+ countries

Retail

  • Omnichannel journey research across touchpoints
  • Brand switching analysis with real shoppers
  • Path-to-purchase mapping beyond transaction data

Agencies

  • White-label ready deliverables
  • Scale across client accounts
  • Evidence-backed creative recommendations

Private Equity

  • Pre-close diligence in days, not weeks
  • Consistent methodology across portfolio
  • Searchable intelligence hub preserves institutional knowledge
How It Works

Get started in minutes

1
5 min

Design Your Study

Configure objectives, select participant sources, and set screening criteria using our AI research agent or quick-start templates.

2
24-72 hrs

AI Conducts Interviews

Natural voice and video conversations adapt dynamically to each participant. Participants complete on any device, 24/7, across any timezone.

3
Seconds

Review and Act on Intelligence

Receive themes, sentiment, competitive mentions, verbatim quotes, and recommendations within hours. Everything feeds your searchable intelligence hub.

Methodology

Consistent Rigor, Industry-Specific Lens

Every industry gets the same research rigor: structured laddering methodology, consistent AI moderation, and evidence trails with full transcripts and recordings. What changes is the lens — the questions, recruiting profiles, and analysis frameworks are calibrated to your industry's specific decision contexts.

See the full platform →
FAQ

Common questions

Both options are available for every industry. Import your own customer lists for deep experiential insight, recruit from our vetted global panel for independent validation, or blend both in a single study. For PE diligence, teams typically use the target company's customer lists. For agencies, panel sourcing is common when client customer access isn't available.
All participants — whether your customers or panel recruits — pass multi-layer screening including bot detection, duplicate suppression, and professional respondent filtering. For consumer and retail studies, we offer verified purchaser screening to ensure participants have actual category buying experience, not just stated interest.
Core deliverables are consistent: themes, sentiment analysis, verbatim quotes, recordings, and presentation-ready recommendations. Industry-specific framing is applied — PE teams get investment-thesis-aligned findings, agencies get client-ready reports, software teams get feature-level prioritization.
Get Started

See How Teams in Your Industry Use Customer Intelligence

Book a 15-minute demo with industry-relevant examples — or start free with 3 interviews.

Enterprise
Book a Demo

See industry-specific examples in a live demo.

Self-serve
Start Free

3 interviews free. No credit card required.

No contract · No retainers · Results in 72 hours